by Tadpull | Oct 17, 2024 | blog
Whether you’re an ecommerce veteran, or newer to the field, you’ve likely encountered the frustration of revenue discrepancies between Google Analytics and your ecommerce platform. At first, it might seem like a minor issue—less than 2% of the total. But...
by Tadpull | Oct 1, 2024 | Case Studies
Duckworth was founded by fourth-generation sheep ranchers dedicated to creating apparel made from 100% Montana-grown Merino Wool to produce high-quality products.The company offers a variety of premium, source-verified garments that are designed to endure the rugged...
![How to Empathy Map for Ecommerce Customer Journeys [Template]](https://www.tadpull.com/wp-content/uploads/2024/10/63acdcd4916d9b622e2e9b21_Customer_20Journey_20and_20Empathy_20Maps_20for_20UX_blog_20cover-1080x675.webp)
by Tadpull | Oct 1, 2024 | blog
How to Use an Ecommerce Customer Journey Empathy Map [Worksheet] An empathy map is a helpful tool that is often used by brands as part of a customer journey mapping initiative. Customer journey mapping is a key exercise that ecommerce brands can implement to...
by Tadpull | Sep 26, 2024 | blog
What is Marketing Mix Modeling? Marketing Mix Modeling (MMM) is a way to blend and optimize marketing channels for eCommerce spend across various channels like SEO, Paid, Email/SMS, and Print similar to perfecting a caramel recipe. Why It Matters? It is crucial for...
by Tadpull | Jun 9, 2024 | blog
By the time you’re visiting our website, the last online store you checked out will have lost sales due to abandoned carts. It’s a stubborn industry-wide problem in ecommerce that’s seen a fair share of innovative solutions thrown at it, from persistent reminders that...
