by Tadpull | Apr 20, 2023 | blog
The Facebook advertising platform (also known as Meta for Business) has widely been touted as a place for marketers to see high returns on ad dollars. Its targeting and testing abilities allow for highly personalized ads in line with consumer interests and...
by Tadpull | Apr 19, 2023 | blog
For most of Gen Z and younger millennials, ads and influencers have oversaturated Instagram and Facebook. A new social media app, BeReal, taps into authenticity, challenging its users to be candid. Brands trying to break into a new space have the challenge of...
by Tadpull | Apr 13, 2023 | blog
You’ve done the hardest part: getting visitors to your website amidst an increasingly noisy and crowded marketplace. Unfortunately, if your website navigation is less than top-notch, all that effort will be for nothing. The surge in traffic will only amount to higher...
by Tadpull | Mar 25, 2023 | blog
The simplest question on welcome emails is also the most complicated to answer: “How do you write converting welcome emails?” Is the answer simply catchy subject lines? Well-placed calls to action? Not exactly. These strategies help, but only when used correctly. A...
by Tadpull | Mar 24, 2023 | Investing in Ecommerce
During the Oct. 2022 Mountains, Capital and Commerce conference, Tadpull Co-founder and CEO Jake Cook sat down with Lexia Schwartz, Managing Director for Canaccord Genuity to learn more about her background, her passion for her work and how strong relationships are at...