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‍“what truly set the big winners apart was their ability to turn initial success into a sustained flywheel, even if they started out behind the pioneers.” ― Jim Collins, Turning the Flywheel: A Monograph to Accompany Good to Great Flywheels are magical devices. They...

With over 2 billion visitors per month — and billions more video views — YouTube is a major platform for engaging targeted audiences with advertising messages. Not only has it essentially become a search engine in its own right, but 88% of video marketers reported...

A recent article by Theta Equity Partners highlights the remarkable success that investors have achieved in retail ecommerce over the past few years. However, it also sheds light on the current challenges retail ecommerce businesses face, including the normalization...